There are many ways that you can integrate Facebook with Triniq. There will no doubt be more ways than we list in this article, however, for now, try out all of these techniques when running your campaigns.
Conversion Tracking:
Install your Facebook Pixel ID on your event page to take advantage of conversion tracking. This is important because then you will be able to tell exactly which ad makes you money and how much it makes you, all whilst viewing your other Ads stats inside the Facebook Ads Manager.
Website Remarketing:
Once your Facebook Pixel is installed to your event you can set up custom audiences on Facebook where you can track all the people who visit your Triniq event page and target ads back to them.
Customer Audiences:
Use the customer data from past events to create various Custom Audiences inside Facebook Ads. You can then use these custom audiences to target ads for past buyers or exclude current event buyers from seeing the ads again. Both techniques work well and have their own purpose when necessary.
Further in this section, we'll explain how you can set up each method mentioned above.